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Online Opportunities with Switching Banks

 

SWITCHBANKS offers many online advertising opportunities that can be tailor made to fit your needs and your budget regardless of your campaign's goals or size. Switchbanks incorporates 3 sites for your advertising needs to cover all areas of your market targets.

As a leading innovator in online media coverage for banks, we let you take advantage of the latest technologies that will best communicate your message across to the market you are sourcing.

Whether you are looking to launch a product, generate awareness or drive sales, SWITCHBANKS can advertise the right way for you, this will enable you to reach the right audience, in the right place, at the right time.

SWITCHBANKS has a wide range of online and streaming media spaces. Our online opportunities include industry standards such as the Medium Rectangle, Leaderboards and Half Page Ads or even full page ads. We also support ad units that incorporate rich media.

Unique market proposition

Switchbanks offers Australian consumers a simple way of switching online. We trade on the premise, “Switching banks has never been so easy.”

Switchbanks returns value to the consumer by demystifying and simplifying the process of switching banks. The Switchbanks website has been designed with the consumer in mind to simplify the process of changing banks and having the option to switch everything.

The fireline group has several sites - switching.com.au - switchaccounts.com.au - and many more that will be in operation shortly.

This ease of process is central to the Switchbanks message to the Australian consumer.
Switchbanks aims to provide a secure, confidential, free service that:

• returns ease-of-choice to consumers
• provides easy access to information consumers need to make banking decisions
• keeps it simple – making an otherwise cumbersome, time-consuming process quick and easy.

Unique industry proposition

Switchbanks offers banks an opportunity to capture new business and retain disenfranchised customers, at their point-of-decision.

Switchbanks makes it easy for Australian consumers to join and leave banks. This proposition, employing a sound business model, provides Switchbanks with the necessary leverage to attract the support of banks motivated to ensure Switchbanks works for and not against their business interests.

 

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